How to Make Your Corporate Event More Engaging

September 26th, 2023

by The Desenberg

Tag: Corporate

Nobody wants to show up to a boring event. Regardless if it’s a work meeting, birthday party, or a wedding. Guests want to be wowed and excited and intrigued by what’s going on. Any event can attain that. Even if it’s a corporate meeting. As a host, you just need to know how to correctly engage your guests. You can use any number of things to do so. Using a theme, having games and prizes with healthy competition, etc. Can all be great tools to begin added engagement to your next corporate event. 


Have a Theme

Deciding to utilize a theme for your corporate event can be a wonderful way to ensure more engagement. Keep in mind that the theme you choose should be interactive and fun and still fit within the overall goal of the event. It may not be an easy feat, but it can surely be done. Also consider how likely it is that your guests will enjoy the chosen theme and if they would really interact with it or not. If you believe it really isn’t something they would enjoy, perhaps consider a more fitting theme for your crowd of people. 


Games & Icebreakers

An icebreaker at the beginning of an event can either be a hit or miss. It will certainly engage your guests more. Whether or not they are excited about it is another thing. Gauge if your guests are the type to share stories or fun times and make an icebreaker a great engaging part of an event. If that isn’t their cup of tea, a much better alternative is including games and prizes into your corporate event. The game can be relevant in a way to whatever the topic of discussion, or theme of your event is. 


Technology

Technology is everything in this day and age. Companies have to keep up with the times to increase business. Similarly, you need to be able to incorporate technology into your event to keep up with the engagement of your audience. Whether that be a video, or an exciting presentation, involving technology will be able to help lure the interest of your guests and increase your group’s engagement in the event.


Involve Higher-Ups

Involving those who lead the company tends to show a sense of unity. So, having higher-ups join in on the event is beneficial in showcasing that attending the event is not beneath them and that even they find it exciting and fun. You could involve them by having them give a short speech, put them in charge of a game, or any other fun way to showcase their appearance at the event. Even just having the higher-ups show for an hour or two can make an impact as long as they are being involved and interacting with guests. 


In order to successfully create guest engagement in your next corporate event, consider utilizing the tools above. Get the higher-ups involved, add games and prizes, do a few fun icebreakers, incorporate technology, and maybe even have a theme so interesting and exciting that your guests can’t help but RSVP!


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